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Apprentice Mode
10 Modules / ~100 pages
Wizard Mode
~25 Modules / ~400 pages

Advanced Strategies for Mobile App Marketing
( 25 Modules )

Module #1
Introduction to Advanced Mobile App Marketing
Overview of the course, importance of advanced marketing strategies, and goals of the course
Module #2
Market Research and Analysis for Mobile Apps
Conducting market research, analyzing competitors, and identifying target audiences
Module #3
Creating a Unique Selling Proposition (USP) for Mobile Apps
Developing a unique value proposition for your mobile app
Module #4
Designing Mobile App Icons and Graphics
Best practices for designing eye-catching mobile app icons and graphics
Module #5
Optimizing Mobile App Store Listings
Optimizing app store listings for maximum visibility and conversions
Module #6
Mobile App Analytics and Performance Metrics
Tracking and measuring mobile app performance using analytics tools
Module #7
User Acquisition Strategies for Mobile Apps
Overview of user acquisition strategies, including paid and organic methods
Module #8
Facebook Ads for Mobile App Marketing
Using Facebook Ads to acquire users and drive mobile app installs
Module #9
Google Ads for Mobile App Marketing
Using Google Ads to acquire users and drive mobile app installs
Module #10
Influencer Marketing for Mobile Apps
Partnering with influencers to promote mobile apps
Module #11
App Review and Rating Optimization
Strategies for improving mobile app reviews and ratings
Module #12
ASO (App Store Optimization) for Mobile Apps
Optimizing mobile app visibility in app stores using ASO techniques
Module #13
Mobile App Retention Strategies
Ways to retain mobile app users and reduce churn
Module #14
Push Notification Marketing for Mobile Apps
Using push notifications to re-engage mobile app users
Module #15
In-App Messaging and Engagement Strategies
Using in-app messaging to engage mobile app users
Module #16
Mobile App A/B Testing and Experimentation
Using A/B testing to optimize mobile app performance and user experience
Module #17
Mobile App Analytics for User Behavior
Using analytics to understand mobile app user behavior
Module #18
Machine Learning and AI in Mobile App Marketing
Using machine learning and AI to optimize mobile app marketing
Module #19
Cross-Promotion and Partnership Strategies
Partnering with other apps and brands to promote mobile apps
Module #20
Mobile App Localization and Globalization
Localizing and globalizing mobile apps for international markets
Module #21
Mobile App Virality and Word-of-Mouth Marketing
Strategies for creating viral mobile apps and encouraging word-of-mouth marketing
Module #22
Mobile App Loyalty and Rewards Programs
Creating loyalty and rewards programs to retain mobile app users
Module #23
Mobile App Gamification Strategies
Using gamification to engage and retain mobile app users
Module #24
Mobile App Video Marketing
Using video marketing to promote mobile apps
Module #25
Course Wrap-Up & Conclusion
Planning next steps in Advanced Strategies for Mobile App Marketing career


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