Advanced UX Research Methods
( 25 Modules )

Module #1
Introduction to Advanced UX Research
Overview of the course, importance of advanced research methods in UX, and setting research goals.

Module #2
Review of Foundational UX Research Methods
Recap of qualitative and quantitative research methods, including user interviews, surveys, and usability testing.

Module #3
Advanced Interview Techniques
In-depth exploration of interview methods, including laddering, feature probing, and emotional interviewing.

Module #4
Contextual Inquiry and Observation
Conducting research in the field, observing users in their natural environments, and collecting rich data.

Module #5
Surveys and Questionnaires:Best Practices
Designing effective surveys, avoiding biases, and analyzing survey data.

Module #6
Unmoderated User Testing and Online Research
Using online platforms for remote user testing, and advantages and limitations of unmoderated research.

Module #7
Card Sorting and Affinity Mapping
Using card sorting and affinity mapping to understand user mental models and group similar concepts.

Module #8
Heuristic Evaluation and Expert Reviews
Conducting expert reviews, identifying usability issues, and providing actionable recommendations.

Module #9
Eye-Tracking and Biometric Research
Using eye-tracking and biometric methods to understand user behavior and emotional responses.

Module #10
A/B Testing and Experimentation
Designing and executing A/B tests, understanding statistical significance, and avoiding common pitfalls.

Module #11
Data Analysis and Visualization
Analyzing and visualizing research data, including quantitative and qualitative methods.

Module #12
Storytelling with Data
Crafting compelling stories from research findings, and presenting results to stakeholders.

Module #13
Advanced Statistical Analysis in UX Research
Applying statistical methods, including regression, clustering, and factor analysis, to UX research data.

Module #14
Machine Learning and AI in UX Research
Using machine learning and AI techniques to analyze large datasets and identify patterns.

Module #15
Qualitative Data Analysis Software Tools
Using tools like Atlas.ti, MaxQDA, and NVivo for efficient and effective qualitative data analysis.

Module #16
UX Research in Agile Environments
Integrating UX research into Agile development, and leveraging research to inform product roadmaps.

Module #17
UX Research for Enterprise and Complex Systems
Conducting research for large-scale, complex systems, and managing stakeholder expectations.

Module #18
UX Research for Emerging Technologies
Designing research studies for emerging technologies, such as AR, VR, and AI-powered interfaces.

Module #19
UX Research Ethics and Participant Recruitment
Ensuring research ethics, recruiting participants, and managing participant data.

Module #20
Researcher Bias and Mitigation Strategies
Identifying and mitigating researcher biases, and ensuring objective research findings.

Module #21
Case Study:Advanced UX Research in Practice
Real-world example of advanced UX research methods in practice, with lessons learned and best practices.

Module #22
Designing Research Studies for Business Impact
Designing research studies to drive business outcomes, and creating research roadmaps.

Module #23
Collaborating with Stakeholders and Communicating Research Results
Effective communication of research results, and collaborating with stakeholders to drive design decisions.

Module #24
Advanced UX Research Tools and Software
Exploring advanced UX research tools and software, including novel methods and emerging trends.

Module #25
Course Wrap-Up & Conclusion
Planning next steps in Advanced UX Research Methods career

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Advanced UX Research Methods ( 25 Modules )

Advanced UX Research Methods
( 25 Modules )