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Apprentice Mode
10 Modules / ~100 pages
Wizard Mode
~25 Modules / ~400 pages

Case Studies in Ethical Consumer Behavior
( 30 Modules )

Module #1
Introduction to Ethical Consumer Behavior
Overview of the field of ethical consumer behavior, importance of ethics in consumer decision-making, and course objectives.
Module #2
Understanding Consumer Ethics
Defining ethics, moral principles, and values that influence consumer behavior
Module #3
The Role of Culture in Shaping Ethical Consumer Behavior
How cultural norms, values, and beliefs influence consumer ethics
Module #4
Case Study:Sweatshop Labor and Fast Fashion
Analyzing the ethical implications of fast fashion and sweatshop labor practices
Module #5
The Ethics of Sustainability in Consumer Behavior
Understanding the impact of consumption on the environment and the role of sustainable practices
Module #6
Case Study:Corporate Social Responsibility in the Coffee Industry
Examining the impact of CSR initiatives on consumer behavior and the coffee industry
Module #7
Ethical Considerations in Digital Consumer Behavior
The ethics of data collection, privacy, and online manipulation in digital consumer behavior
Module #8
Case Study:The Ethics of Influencer Marketing
Analyzing the ethical implications of influencer marketing and its impact on consumer behavior
Module #9
The Ethics of Target Marketing and Consumer Exploitation
Understanding the ethical implications of target marketing and its potential to exploit vulnerable consumers
Module #10
Case Study:The Ethics of Price Discrimination
Examining the ethical implications of price discrimination and its impact on consumer behavior
Module #11
The Ethics of Product Placement and Native Advertising
Analyzing the ethical implications of product placement and native advertising on consumer behavior
Module #12
Case Study:The Ethics of Greenwashing and Environmental Claims
Examining the ethical implications of greenwashing and environmental claims in advertising
Module #13
The Ethics of Body Image and Beauty Standards
Understanding the ethical implications of body image and beauty standards on consumer behavior
Module #14
Case Study:The Ethics of Diversity and Inclusion in Advertising
Analyzing the ethical implications of diversity and inclusion in advertising and its impact on consumer behavior
Module #15
The Ethics of Animal Testing and Cruelty-Free Products
Understanding the ethical implications of animal testing and the rise of cruelty-free products
Module #16
Case Study:The Ethics of Food Marketing to Children
Examining the ethical implications of food marketing to children and its impact on consumer behavior
Module #17
The Ethics of Online Reviews and Ratings
Analyzing the ethical implications of online reviews and ratings on consumer behavior
Module #18
Case Study:The Ethics of Data Privacy and Security
Examining the ethical implications of data privacy and security in the digital age
Module #19
The Ethics of Social Media Influencers and Fake News
Understanding the ethical implications of social media influencers and the spread of fake news
Module #20
Case Study:The Ethics of Corporate Accountability and Social Responsibility
Analyzing the ethical implications of corporate accountability and social responsibility on consumer behavior
Module #21
The Ethics of Product Packaging and Waste Reduction
Understanding the ethical implications of product packaging and waste reduction on consumer behavior
Module #22
Case Study:The Ethics of Fair Trade and Supply Chain Management
Examining the ethical implications of fair trade and supply chain management on consumer behavior
Module #23
The Ethics of Advertising to Vulnerable Populations
Analyzing the ethical implications of advertising to vulnerable populations such as children, elderly, and minorities
Module #24
Case Study:The Ethics of Cause-Related Marketing
Examining the ethical implications of cause-related marketing and its impact on consumer behavior
Module #25
The Ethics of Consumer Advocacy and Activism
Understanding the role of consumer advocacy and activism in shaping ethical consumer behavior
Module #26
Case Study:The Ethics of Consumer Boycotts and Buycotts
Analyzing the ethical implications of consumer boycotts and buycotts on consumer behavior
Module #27
The Ethics of Digital Divide and Access to Information
Understanding the ethical implications of the digital divide and access to information on consumer behavior
Module #28
Case Study:The Ethics of Personalization and Data Analytics
Examining the ethical implications of personalization and data analytics on consumer behavior
Module #29
The Ethics of Disclosure and Transparency in Advertising
Analyzing the ethical implications of disclosure and transparency in advertising on consumer behavior
Module #30
Course Wrap-Up & Conclusion
Planning next steps in Case Studies in Ethical Consumer Behavior career


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