Data-Driven Decision Making in Digital Product Management
( 30 Modules )
Module #1 Introduction to Data-Driven Decision Making Overview of the importance of data-driven decision making in digital product management
Module #2 Understanding Your Organizations Data Culture Assessing your organizations current data culture and identifying areas for improvement
Module #3 The Role of Data in Digital Product Management How data informs product decisions and drives business outcomes
Module #4 Setting Up Your Data Foundation Key data infrastructure and tools for digital product management
Module #5 Data Sources and Collection Methods Overview of data sources and collection methods for digital products
Module #6 Data Analysis and Visualization Basic data analysis and visualization techniques for digital product managers
Module #7 Understanding Your Users Through Data Using data to understand user behavior and preferences
Module #8 Quantifying User Needs and Pain Points Using data to quantify user needs and pain points
Module #9 Defining and Tracking Key Performance Indicators (KPIs) Selecting and tracking KPIs to measure digital product performance
Module #10 A/B Testing and Experimentation Designing and executing A/B tests to inform product decisions
Module #11 Data-Driven Prioritization Using data to prioritize product features and roadmap items
Module #12 Communicating Data Insights to Stakeholders Effectively communicating data insights to stakeholders and executives
Module #13 Data-Driven Decision Making for Product Roadmapping Using data to inform product roadmap decisions
Module #14 Using Data to Optimize the User Experience Using data to optimize the user experience and improve conversion rates
Module #15 Data Analysis for Customer Journey Mapping Using data to inform customer journey mapping and optimization
Module #16 Data-Driven Decision Making for Growth and Retention Using data to inform growth and retention strategies
Module #17 Data Security and Ethics in Digital Product Management Best practices for data security and ethics in digital product management
Module #18 Advanced Data Analysis for Digital Product Managers Advanced data analysis techniques for digital product managers
Module #19 Machine Learning and AI for Digital Product Management Introduction to machine learning and AI for digital product management
Module #20 Case Studies in Data-Driven Decision Making Real-world case studies of data-driven decision making in digital product management
Module #21 Common Pitfalls and Biases in Data-Driven Decision Making Avoiding common pitfalls and biases in data-driven decision making
Module #22 Implementing Data-Driven Decision Making in Your Organization Practical advice for implementing data-driven decision making in your organization
Module #23 Creating a Data-Driven Product Culture Creating a data-driven product culture within your organization
Module #24 Data-Driven Decision Making for Cross-Functional Teams Collaborating with cross-functional teams to drive data-driven decision making
Module #25 Staying Up-to-Date with the Latest Data Trends and Tools Staying current with the latest data trends and tools for digital product management
Module #26 Data-Driven Decision Making for Social Impact Using data-driven decision making to drive social impact
Module #27 Best Practices for Data Governance Best practices for data governance in digital product management
Module #28 Data-Driven Decision Making for Innovation Using data-driven decision making to drive innovation
Module #29 Data-Driven Decision Making for Product Launches Using data-driven decision making for product launches and releases
Module #30 Course Wrap-Up & Conclusion Planning next steps in Data-Driven Decision Making in Digital Product Management career
