Data Privacy and Digital Marketing
( 25 Modules )

Module #1
Introduction to Data Privacy
Overview of the importance of data privacy in digital marketing

Module #2
Global Data Privacy Regulations
Understanding GDPR, CCPA, and other major data privacy regulations

Module #3
Data Protection Principles
Exploring fairness, transparency, and accountability in data protection

Module #4
Data Subject Rights
Understanding individual rights under data privacy regulations

Module #5
Data Breach Notification
Requirements and best practices for breach notification

Module #6
Data Privacy Impact Assessments
Conducting PIAs to identify and mitigate data privacy risks

Module #7
Digital Marketing and Data Privacy
The intersection of digital marketing and data privacy

Module #8
Personal Data in Digital Marketing
Understanding how personal data is used in digital marketing

Module #9
Cookies and Tracking Technologies
Understanding how cookies and tracking technologies impact data privacy

Module #10
Informed Consent in Digital Marketing
Best practices for obtaining informed consent from users

Module #11
Data Privacy and Social Media
Data privacy considerations for social media marketing

Module #12
Data Privacy and Email Marketing
Data privacy considerations for email marketing campaigns

Module #13
Data Privacy and Analytics
Data privacy considerations for website analytics and tracking

Module #14
Data Privacy and Advertising
Data privacy considerations for targeted advertising

Module #15
Data Privacy and Customer Data Platforms
Data privacy considerations for customer data platforms

Module #16
Data Privacy and AI/Machine Learning
Data privacy considerations for AI and machine learning applications

Module #17
Data Privacy Governance and Compliance
Establishing data privacy governance and compliance programs

Module #18
Data Privacy Risk Management
Identifying and mitigating data privacy risks in digital marketing

Module #19
Data Privacy Incident Response
Responding to data privacy incidents and breaches

Module #20
Data Privacy Training and Awareness
Training and awareness programs for data privacy in digital marketing

Module #21
Data Privacy and Vendor Management
Data privacy considerations for vendor and contractor relationships

Module #22
Data Privacy and Cross-Border Data Transfers
Data privacy considerations for cross-border data transfers

Module #23
Data Privacy and Emerging Technologies
Data privacy considerations for emerging technologies such as IoT and blockchain

Module #24
Data Privacy and Ethics
Exploring the ethical implications of data privacy in digital marketing

Module #25
Course Wrap-Up & Conclusion
Planning next steps in Data Privacy and Digital Marketing career

Ready to Learn, Share, and Compete?