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10 Modules / ~100 pages
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~25 Modules / ~400 pages
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Menu Planning and Development
( 30 Modules )

Module #1
Introduction to Menu Planning
Overview of menu planning, its importance, and key concepts
Module #2
Understanding Your Target Market
Identifying and understanding your target audience, their preferences, and dietary needs
Module #3
Menu Planning Principles
Key principles of menu planning, including menu engineering, menu psychology, and menu pricing
Module #4
Menu Analysis and Evaluation
Analyzing and evaluating existing menus, including menu item performance and sales data analysis
Module #5
Menu Development Process
Step-by-step guide to developing a new menu, including concept development, menu testing, and menu refinement
Module #6
Menu Concept Development
Developing a menu concept, including defining the menu style, theme, and tone
Module #7
Menu Item Development
Developing individual menu items, including recipe development, ingredient sourcing, and menu item testing
Module #8
Menu Pricing Strategies
Pricing strategies for menus, including price elasticity, price optimization, and price psychology
Module #9
Menu Engineering
Menu engineering techniques, including menu item placement, menu item description, and menu item photography
Module #10
Sustainable Menu Development
Developing sustainable menus, including sustainable ingredients, waste reduction, and environmental impact
Module #11
Nutrition and Allergens
Managing nutrition and allergens in menu planning, including nutrition labeling and allergen protocols
Module #12
Menu Labeling and Compliance
Regulatory compliance for menu labeling, including calorie labeling and menu disclosure laws
Module #13
Menu Psychology
Understanding menu psychology, including menu item naming, menu item placement, and menu item description
Module #14
Menu Design and Layout
Designing and laying out menus, including menu typography, menu imagery, and menu layout principles
Module #15
Digital Menu Development
Developing digital menus, including digital menu boards, online menus, and mobile app menus
Module #16
Menu Implementation and Rollout
Implementing and rolling out new menus, including menu training, menu marketing, and menu promotion
Module #17
Menu Maintenance and Updates
Maintaining and updating menus, including menu item rotation, menu item removal, and menu item replacement
Module #18
Menu Performance Analysis
Analyzing menu performance, including sales data analysis, profit analysis, and menu item performance metrics
Module #19
Menu Engineering Case Studies
Real-world case studies of menu engineering, including successful menu redesigns and menu renovations
Module #20
Menu Planning for Special Diets
Menu planning for special diets, including gluten-free, vegan, and keto menus
Module #21
Menu Planning for Global Cuisines
Menu planning for global cuisines, including menu development for international markets and cultural sensitivities
Module #22
Menu Planning for Foodservice Operations
Menu planning for foodservice operations, including hospitals, schools, and corporate cafeterias
Module #23
Menu Planning for Events and Catering
Menu planning for events and catering, including weddings, parties, and corporate events
Module #24
Menu Planning for Restaurants
Menu planning for restaurants, including menu development for fine dining, casual dining, and quick service restaurants
Module #25
Menu Planning for Food Trucks and Carts
Menu planning for food trucks and carts, including menu development for mobile food vendors
Module #26
Menu Planning for Online Food Platforms
Menu planning for online food platforms, including meal kit delivery services and online food ordering platforms
Module #27
Menu Planning for Grocery Stores
Menu planning for grocery stores, including menu development for in-store cafes and prepared foods departments
Module #28
Menu Planning for Airlines and Travel
Menu planning for airlines and travel, including menu development for in-flight meals and airport restaurants
Module #29
Menu Planning for Cruise Lines and Ferries
Menu planning for cruise lines and ferries, including menu development for onboard dining and buffets
Module #30
Course Wrap-Up & Conclusion
Planning next steps in Menu Planning and Development career


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