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WIZAPE
Apprentice Mode
10 Modules / ~100 pages
Wizard Mode
~25 Modules / ~400 pages

SEO and Content Marketing Strategies
( 25 Modules )

Module #1
Introduction to SEO and Content Marketing
Overview of the importance of SEO and Content Marketing in digital marketing
Module #2
Understanding Your Target Audience
Identifying and understanding your ideal customer and their needs
Module #3
Keyword Research and Planning
Finding and selecting relevant keywords for your content strategy
Module #4
On-Page Optimization Fundamentals
Optimizing title tags, meta descriptions, and header tags
Module #5
Content Creation Strategies
Developing a content creation plan and writing for SEO
Module #6
Content Types and Formats
Exploring different content formats such as blog posts, videos, and infographics
Module #7
Content Distribution and Promotions
Sharing and promoting your content on social media and other channels
Module #8
Link Building Strategies
Building high-quality backlinks to improve website authority
Module #9
Technical SEO Overview
Understanding technical SEO concepts such as crawling, indexing, and rendering
Module #10
Mobile-Friendliness and Page Speed
Optimizing website speed and mobile responsiveness
Module #11
Local SEO for Small Businesses
Optimizing for local search and Google My Business
Module #12
Content Marketing Analytics and Measurement
Tracking and measuring the success of content marketing efforts
Module #13
SEO Tools and Software
Overview of popular SEO tools such as Ahrefs, SEMrush, and Moz
Module #14
Content Repurposing and Upcycling
Getting the most out of your content by repurposing and upcycling
Module #15
Influencer Marketing and Partnerships
Collaborating with influencers and partners to expand your reach
Module #16
Advanced Content Marketing Strategies
Exploring advanced content marketing tactics such as account-based marketing and user-generated content
Module #17
SEO for E-commerce Websites
Optimizing e-commerce websites for search engines
Module #18
Content Marketing for Lead Generation
Using content marketing to generate leads and drive conversions
Module #19
Measuring and Optimizing Content ROI
Tracking and improving the return on investment for content marketing efforts
Module #20
SEO Audits and Site Reviews
Conducting SEO audits and site reviews to identify areas for improvement
Module #21
Content Marketing for B2B and Enterprise
Developing content marketing strategies for B2B and enterprise companies
Module #22
International and Multilingual SEO
Optimizing for international and multilingual audiences
Module #23
Video Marketing and SEO
Optimizing video content for search engines and YouTube
Module #24
Content Marketing Automation and AI
Exploring the role of automation and AI in content marketing
Module #25
Course Wrap-Up & Conclusion
Planning next steps in SEO and Content Marketing Strategies career


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