Social Media Strategist
( 24 Modules )

Module #1
Introduction to Social Media Strategy
Overview of the importance of social media strategy and its role in business

Module #2
Understanding Your Target Audience
Identifying and analyzing your target audience on social media

Module #3
Setting Social Media Goals and Objectives
Defining and measuring success on social media

Module #4
Conducting a Social Media Audit
Assessing your current social media presence and identifying areas for improvement

Module #5
Social Media Platforms Overview
Introduction to popular social media platforms and their unique features

Module #6
Facebook Marketing Strategy
Creating a Facebook marketing strategy and optimizing Facebook Ads

Module #7
Instagram Marketing Strategy
Creating an Instagram marketing strategy and using Instagram Stories and Reels

Module #8
Twitter Marketing Strategy
Creating a Twitter marketing strategy and using hashtags and Twitter Chats

Module #9
LinkedIn Marketing Strategy
Creating a LinkedIn marketing strategy and using LinkedIn Groups

Module #10
Content Creation for Social Media
Developing a content strategy and creating engaging social media content

Module #11
Visual Content Creation for Social Media
Creating visually appealing content for social media, including images and videos

Module #12
Social Media Analytics and Reporting
Measuring and analyzing social media performance using analytics tools

Module #13
Social Media Advertising
Creating and optimizing social media ads, including Facebook Ads and LinkedIn Ads

Module #14
Influencer Marketing on Social Media
Identifying and partnering with influencers on social media

Module #15
Social Media Crisis Management
Handling social media crises and maintaining a positive online reputation

Module #16
Social Media Automation and Tools
Using social media management tools and automating social media tasks

Module #17
Creating a Social Media Content Calendar
Planning and scheduling social media content in advance

Module #18
Social Media Engagement and Community Building
Encouraging engagement and building a social media community

Module #19
Measuring Social Media ROI
Measuring the return on investment of social media marketing efforts

Module #20
Social Media Strategy for B2B
Creating a social media strategy for B2B businesses

Module #21
Social Media Strategy for E-commerce
Creating a social media strategy for e-commerce businesses

Module #22
Advanced Social Media Analytics
Using advanced analytics tools to measure social media performance

Module #23
Social Media Trends and Future Predictions
Staying up-to-date with the latest social media trends and future predictions

Module #24
Course Wrap-Up & Conclusion
Planning next steps in Social Media Strategist career

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