Social Media Strategy and Analytics Tools
( 25 Modules )

Module #1
Introduction to Social Media Strategy
Overview of social media landscape, importance of strategy, and course objectives

Module #2
Setting Social Media Goals and Objectives
Defining target audience, setting measurable goals, and aligning with business objectives

Module #3
Conducting a Social Media Audit
Evaluating existing social media presence, identifying strengths and weaknesses, and creating a baseline

Module #4
Understanding Your Target Audience
Creating audience personas, understanding demographics, interests, and behaviors

Module #5
Developing a Content Strategy
Creating a content calendar, selecting content types, and crafting engaging content

Module #6
Visual Content Creation
Designing social media graphics, creating videos, and optimizing images for social media

Module #7
Writing for Social Media
Crafting compelling captions, headlines, and copy for social media platforms

Module #8
Facebook Marketing Fundamentals
Overview of Facebook features, creating effective Facebook ads, and measuring Facebook performance

Module #9
Instagram Marketing Fundamentals
Overview of Instagram features, creating effective Instagram ads, and measuring Instagram performance

Module #10
Twitter Marketing Fundamentals
Overview of Twitter features, creating effective Twitter ads, and measuring Twitter performance

Module #11
LinkedIn Marketing Fundamentals
Overview of LinkedIn features, creating effective LinkedIn ads, and measuring LinkedIn performance

Module #12
Influencer Marketing Strategies
Partnering with influencers, measuring influencer ROI, and creating influencer contracts

Module #13
Social Media Advertising Fundamentals
Overview of social media ad formats, targeting options, and ad pricing models

Module #14
Social Media Analytics Tools
Overview of analytics tools, tracking engagement metrics, and calculating ROI

Module #15
Google Analytics for Social Media
Using Google Analytics to track social media traffic, conversions, and ROI

Module #16
Facebook Insights and Facebook Analytics
Using Facebooks built-in analytics tools to track page performance and ad metrics

Module #17
Instagram Insights and Instagram Analytics
Using Instagrams built-in analytics tools to track account performance and ad metrics

Module #18
Twitter Analytics and Twitter Ads
Using Twitters built-in analytics tools to track account performance and ad metrics

Module #19
Measuring Social Media ROI
Calculating return on investment (ROI) for social media campaigns and optimizations

Module #20
Social Media Crisis Management
Handling social media crises, creating crisis communication plans, and maintaining brand reputation

Module #21
Social Listening and Reputation Management
Monitoring social media mentions, tracking brand reputation, and identifying customer service opportunities

Module #22
Content Calendar Creation and Management
Planning and organizing content, using content calendar tools, and collaborating with teams

Module #23
Social Media Team Collaboration and Roles
Defining social media team roles, creating workflows, and collaborating with cross-functional teams

Module #24
Social Media Budgeting and Resource Allocation
Allocating social media budget, prioritizing resources, and optimizing spend

Module #25
Course Wrap-Up & Conclusion
Planning next steps in Social Media Strategy and Analytics Tools career

WIZAPE

ONLINE RESOURCES

ABOUT WIZAPE

ONLINE PORTAL

Our priority is to cultivate a vibrant community before considering the release of a token. By focusing on engagement and support, we can create a solid foundation for sustainable growth. Let’s build this together!

We're giving our website a fresh new look and feel! 🎉 Stay tuned as we work behind the scenes to enhance your experience.
Get ready for a revamped site that’s sleeker, and packed with new features. Thank you for your patience. Great things are coming!

CONTACT-US PRIVACY POLICY

Social Media Strategy and Analytics Tools ( 25 Modules )

Social Media Strategy and Analytics Tools
( 25 Modules )