I-Data-Driven Marketing
( 24 Amamojula )

module #1
Isingeniso Sokumaketha Okuqhutshwa Ngedatha
Uhlolojikelele lokumaketha okuqhutshwa yidatha, ukubaluleka kwakho, nezinzuzo

module #2
Ukuqonda Idatha Yekhasimende
Izinhlobo zedatha yekhasimende, izindlela zokuqoqa idatha, kanye nekhwalithi yedatha

module #3
Izisekelo Zokuhlaziywa Kwedatha
Isingeniso sokuhlaziya idatha, ukubonwa kwedatha, nemiqondo yezibalo

module #4
Amathuluzi Ezibalo Zokuthengisa
Ukubuka konke kwamathuluzi okuhlaziya okumaketha adumile, njenge-Google Analytics, i-Mixpanel, ne-Adobe Analytics

module #5
I-Segmentation, Targeting, and Positioning (STP)
Ukuqonda uhlaka lwe-STP nendlela yokulusebenzisa ekukhangiseni okuqhutshwa idatha

module #6
I-Customer Journey Mapping
Ukudala amamephu ohambo lwekhasimende ukuze kuqondwe ukuziphatha kwamakhasimende kanye nezindawo zobuhlungu

module #7
Ukuhlola nokuhlola kwe-A/B
Isingeniso sokuhlolwa kwe-A/B, ukuhlola, nendlela yokulinganisa imiphumela

module #8
Izibalo Eziqagelayo
Isingeniso kuzibalo eziqagelayo, amamodeli, nama-algorithms

module #9
I-Customer Lifetime Value (CLV) Analysis
Ukuqonda i-CLV, ukubala i-CLV, kanye nezinhlelo zayo

module #10
I-Marketing Mix Modeling
Isingeniso sokumodela imiksi yokuthengisa, kanye nendlela yokuthuthukisa imali yokuthengisa

module #11
I-Data-Driven Ukutholwa Kwekhasimende
Ukusebenzisa idatha ukuze kuthuthukiswe amasu okutholwa kwekhasimende

module #12
Ukugcinwa Kwekhasimende Okuqhutshwa Yidatha
Ukusebenzisa idatha ukuze kuthuthukiswe amasu okugcina ikhasimende

module #13
Izinhlelo Zokwenza Okomuntu Siqu Nezincomo
Isingeniso sokwenza kube ngokwakho, amasistimu wokuncoma , kanye nezicelo zabo

module #14
Izibalo Zokumaketha Okuqukethwe
Ukulinganisa ukusebenza kwamasu okumaketha okuqukethwe

module #15
I-Social Media Analytics
Ilinganisa ukusebenza kwamasu okumaketha enkundla yezokuxhumana

module #16
I-Email Marketing Analytics
Kulinganisa ukusebenza kwamasu okumaketha nge-imeyili

module #17
Search Engine Optimization (SEO) Analytics
Ukulinganisa ukusebenza kwamasu we-SEO

module #18
Izibalo Zokukhangisa Ezikhokhelwayo
Ilinganisa ukusebenza kwamasu okukhangisa akhokhelwayo

module #19
I-Data-Driven Storytelling
Ukusebenzisa idatha ukuxoxa izindaba ezikhangayo kanye nokuxhumana nemininingwane

module #20
Ukuphathwa Kwedatha Nezimiso Zokuziphatha
Ukubaluleka kokulawulwa kwedatha, izimiso zokuziphatha, kanye nobumfihlo ekukhangiseni okuqhutshwa yidatha

module #21
I-Agile Marketing and Iteration
Ukusebenzisa izimiso ezisheshayo ekukhangiseni okuqhutshwa yidatha nokuphindaphinda

module #22
I-Marketing Attribution Modeling
Isingeniso sokumodela isichasiso sokumaketha kanye nezinhlelo zokusebenza zakho

module #23
Data-Driven Marketing Automation
Ukusebenzisa idatha yokwenza ngokuzenzakalela izinqubo zokumaketha nokugeleza komsebenzi

module #24
Ukugoqwa Kwezifundo & Isiphetho
Ukuhlela izinyathelo ezilandelayo emsebenzini Wokumaketha Oqhutshwa Ngedatha

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XHUMANA NATHI INQUBOMGOMO YOBUMFIHLO

I-Data-Driven Marketing ( 24 Amamojula )

Ukulungele ukufunda, ukwaba, nokuncintisana?

Umsizi Wokufunda UlimiNgosekelo Lwezwi

I-Data-Driven Marketing
( 24 Amamojula )

Umsizi Wokufunda Ulimi
Ngosekelo Lwezwi