I-Digital Marketing Analytics
( 24 Amamojula )

module #1
Isingeniso ku-Digital Marketing Analytics
Uhlolojikelele lwezibalo zokumaketha kwedijithali, ukubaluleka kwakho, nemiqondo eyinhloko

module #2
Ukusetha i-Google Analytics
Ukudala i-akhawunti ye-Google Analytics, ukusetha amakhodi okulandelela, nokuqonda imibiko eyisisekelo

module #3
Ukuqonda I-Google Analytics Interface
Ukuzulazula ku-Google Analytics interface, ukuqonda amadeshibhodi, nokudala imibiko yangokwezifiso

module #4
Ukusethwa Kwezinhloso Nokulandelela Ukuguqulwa
Ukusetha imigomo, ukulandelela ukuguqulwa, nokuqonda amanani okuguqulwa

module #5
Ukuqonda Amamethrikhi Ewebhusayithi
Ukuqonda amamethrikhi angukhiye ewebhusayithi afana nenani lokugxuma, amakhasi ngeseshini ngayinye, kanye nesilinganiso sobude besikhathi

module #6
Imininingwane Yezithameli
Ukuqonda izibalo zabantu, izintshisekelo, nokuziphatha kusetshenziswa i-Google Analytics

module #7
Ukutholwa Nokuhlaziywa Kwethrafikhi
Ukuhlaziya imithombo yethrafikhi, ukuqonda iziteshi, nokusebenza komkhankaso wokulinganisa

module #8
Ukugeleza Kokuziphatha Nokuhlaziywa Kwefuneli
Ukuhlaziya ukuziphatha komsebenzisi, ukuhlonza izindawo zobuhlungu, nokuthuthukisa ulwazi lomsebenzisi

module #9
Ukuhlolwa kwe-A/B Nokuhlola
Isingeniso sokuhlola kwe-A/B, ukudala izivivinyo, nemiphumela yokulinganisa

module #10
Isingeniso ku-Data Studio
Ukudala ukubonwa kwedatha, ukwakha amadeshibhodi, nokuxoxa izindaba ezinedatha

module #11
Izihloko Ezithuthukisiwe Zezibalo Ze-Google
Ukulandelela okuthuthukile, ukulandelela umcimbi, nokusebenzisa i-Google Tag Manager

module #12
Social Media Analytics
Ukulinganisa ukusebenza kwenkundla yezokuxhumana, ukuqonda amamethrikhi okubandakanya, nokuthuthukisa imikhankaso yenkundla yezokuxhumana

module #13
I-imeyili Izibalo Zokumaketha
Ukulinganisa ukusebenza kokumaketha kwe-imeyili, ukuqonda amanani avulekile, nokuthuthukisa imikhankaso ye-imeyili

module #14
I-Search Engine Optimization (SEO) Analytics
Ukulinganisa ukusebenza kwe-SEO, ukuqonda amamethrikhi wegama elingukhiye, nokuthuthukisa imikhankaso ye-SEO

module #15
I-Pay-Per-Click (PPC) Analytics
Ukulinganisa ukusebenza kwe-PPC, ukuqonda amamethrikhi ezindleko zokuchofoza ngakunye, nokuthuthukisa imikhankaso ye-PPC

module #16
I-Influencer Marketing Analytics
Ukulinganisa ukusebenza kokumaketha komthonya, ukuqonda amamethrikhi ethonya, nokuthuthukisa imikhankaso yethonya

module #17
Izibalo Zokumaketha Okuqukethwe
Ukulinganisa ukusebenza kokumaketha kokuqukethwe, ukuqonda amamethrikhi okuqukethwe, nokuthuthukisa imikhankaso yokuqukethwe

module #18
Izibalo Zohlelo Lokusebenza Lweselula
Ukulinganisa ukusebenza kohlelo lokusebenza lweselula, ukuqonda amamethrikhi wohlelo lokusebenza, nokwenza imikhankaso yohlelo lokusebenza ngokugcwele.

module #19
Izibalo Zokumaketha Kwevidiyo
Ukulinganisa ukusebenza kokumaketha kwevidiyo, ukuqonda amamethrikhi evidiyo, nokuthuthukisa imikhankaso yevidiyo

module #20
Izindlela Zokuhlaziya Idatha Ezithuthukisiwe
Ukusebenzisa ukuhlaziywa kokuhlehla, ukuhlanganisa, namanye amasu athuthukile ukuhlaziya ukumaketha kwedijithali idatha

module #21
Data-Driven Decision Making
Ukusebenzisa idatha ukwazisa izinqumo zokumaketha, ukudala amasu okumaketha aqhutshwa yidatha, nokulinganisa i-ROI

module #22
Ukwakha Ithimba Le-Digital Marketing Analytics
Ukwakha iqembu, ukuchaza izindima, nokudala isiko lokumaketha eliqhutshwa yidatha

module #23
I-Digital Marketing Analytics Tools and Technologies
Uhlolojikelele lwamathuluzi okuhlaziya ukumaketha kwedijithali nobuchwepheshe, okuhlanganisa ezinye izindlela ze-Google Analytics

module #24
Ukugoqwa Kwezifundo & Isiphetho
Ukuhlela izinyathelo ezilandelayo emsebenzini we-Digital Marketing Analytics

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I-Digital Marketing Analytics ( 24 Amamojula )

Umsizi Wokufunda UlimiNgosekelo Lwezwi

I-Digital Marketing Analytics
( 24 Amamojula )

Umsizi Wokufunda Ulimi
Ngosekelo Lwezwi